1903 Mercedes-Simplex 60 HP ‘Roi des Belges’

A 1903 Mercedes-Simplex 60 HP ‘Roi des Belges’ sold for a marque-record $12 million to top sale results at the Gooding Amelia Island 2024 classic car auction.

The most expensive car sold at the Gooding Amelia Island 2024 classic car auction was a rare 1903 Mercedes-Simplex 60 HP ‘Roi des Belges’ which achieved $12,105,000 — a record for the brand and the highest price ever paid for a car manufactured before 1930.

© Gooding

About the Author

Henk Bekker is a specialist in classic car auction prices and market trends, tracking record sales and historic valuations of rare and collectible cars worldwide. He also publishes automotive sales data and market analysis on Best Selling Cars.

"Although Top Classic Car Auctions is entertainment, I try to be comprehensive and accurate."